Mahindra Marks 1 Year Of XEV 9e & BE6 With Rs. 1.50 Lakh Benefits
Mahindra Offers Up to Rs 1.50 Lakh Benefits on XUV.e9 and BE.06 EVs
Mahindra and Mahindra is celebrating one year of the BE.06 and XUV.e9 electric SUVs with special benefits worth up to Rs 1.50 lakh. These born electric models entered showrooms in November last year, and the company is now offering a limited time anniversary package for new buyers.
Limited Time Anniversary Benefits
The offer applies only to the first 5,000 customers who take delivery before December 20, 2025. Mahindra has structured the benefits as added value items instead of a direct price cut. This approach aims to attract more buyers while enhancing ownership experience.
The package includes an accessory kit worth Rs 30,000 and corporate benefits of up to Rs 25,000. Customers who exchange an older vehicle can receive an additional Rs 30,000 as an upgrade or exchange bonus. Mahindra is also giving Rs 20,000 in public charging credits to reduce early charging costs.
One of the most valuable perks is a 7.2 kW home charger at no extra cost. This charger usually costs about Rs 50,000 and makes home charging easier for new EV owners.
Benefit Breakdown
| Benefit Type | Value (Up to) | Notes |
|---|---|---|
| Accessory Kit | ₹30,000 | Personalisation and utility |
| Corporate Incentives | ₹25,000 | Varies by corporate tie up |
| Exchange or Upgrade Bonus | ₹30,000 | For trading in an older vehicle |
| Public Charging Credits | ₹20,000 | Helps reduce early charging expenses |
| 7.2 kW Home Charger | ₹50,000 | Included at no extra cost |
| Total Potential Benefit | ₹1,55,000 | Total value crosses ₹1.50 lakh |
Mahindra Expands Its EV Lineup
Mahindra is also preparing to add more models to its electric portfolio. The company will launch the XEV 9S on November 27, 2025. This will be Mahindra’s first three row electric SUV based on the INGLO skateboard platform. The model is expected to deliver a real world range of more than 500 km.
The BE.06 and XUV.e9 have helped Mahindra gain steady traction in the growing EV market during the past year. The upcoming XEV 9S is expected to further strengthen the brand’s position in the premium electric SUV segment.
Author's Note:
Mahindra’s anniversary offer is a clear strategy to push adoption of its born electric models. The benefit package focuses on real ownership value instead of a direct discount. The free 7.2 kW home charger solves one of the biggest concerns for new EV buyers, which is home charging setup.
The offer is limited to early buyers, which creates urgency and encourages faster conversions. This helps Mahindra increase sales before the launch of the XEV 9S and grow its customer base on the INGLO platform. With the upcoming model promising more than 500 km of range, Mahindra aims to secure a stronger position in the premium EV SUV market.
Hari Babu
I'm Hari Babu, a freelance automotive journalist with over three years of experience. I cover stories from national highways to rural roads and currently serve as Chief Editor of Gaadi Journal News Network.
